It Takes a Village

December 6, 2017 by Catherine Nicholson



We recently had a breakfast for the Upper Tampa Bay Regional Chamber of Commerce, in our office. They call it a “morning mingle” and it’s a chance for people in the business community to meet and support each other. We also used it as a chance to get opinions on the new website we will be introducing to you in the New Year.

Let’s talk…

We were asked why we would have non-medical people do a critique on our website. The answer is that a good portion of the time, the people using our website are non-medical, in pain, and scared of what they might find out regarding their health. One of the questions, after the review, was how did this site make you feel with, “comforted, anxious, satisfied”, as some of the words to pick from.

The people who came for breakfast covered all businesses from Air Conditioning to Photography to Bankers. They asked great questions and gave us truthful answers to our inquiries. It made us look at the website in a different way and plan changes that we never would have known we needed, without the outside input. Giving our guests an idea of who we are and what we are trying to convey brought ideas, understanding and support.

Once the website is finished, we will get another critique before launching it. We will also try to help our fellow businesses if they want our input on anything similar. Many differing opinions can move us out of our comfort zone and rid us of insular thinking; something we are all guilty of at times.

So thank you UTB Chamber for getting up so early, for your patience, and for the interest. Hopefully the answer to the next question on how you feel will be, comforted, satisfied and informed. It takes a village.


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Last modified: December 6, 2017

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